Session: Inspiring your donors for a lifetime: The great big picture (and the deliciously effective details)

By all accounts, giving should be a golden experience. A lifetime experience. Filled with generosity and meaning, and the potential to do great good. Yet donors leave in droves, and a fundraiser can clear a room instantly just by announcing what they do for a living. Now the world is on fire. And just when we need fundraising and giving most, dispirited fundraisers are leaving in droves too. What’s the cure?

Unlock relationship fundraising like you’ve never seen it before: Join best-selling nonprofit authors and fundraising experts Ken Burnett and Lisa Sargent as they draw you into fresh concepts, the latest theory, and DNA-deep generosity principles, all backed by practical, tactical, deliciously effective real-world examples to help you reignite your passion for fundraising, inspire your donors, and keep them connected and giving for a lifetime.

Lisa Sargent

Lisa Sargent is an award-winning fundraising copywriter and author whose work has been called everything from “edgy” to “magical.” She is the top-selling author of Thankology, the new book for nonprofits on the power of gratitude, a contributing author to the acclaimed decision science book Change for Better, and her free Donor Thank-You Letter Clinics were named one of the world’s “top 10 gifts for fundraisers” by SOFII (Showcase of Fundraising Innovation and Inspiration). A fundraising storyteller to her bones, Sargent is next-level nerdy about deepening human connection through fundraising stories well told and holds a certificate with distinction in Philanthropic Psychology from the Institute for Sustainable Philanthropy. She wears her heart on her sleeve for clients past and present including: Trócaire, Best Friends Animal Society, Merchants Quay Ireland, St. Helena Hospital Foundation, Barretstown, Fighting Blindness, Shriners Hospitals for Children, ChildVision, and more.